Beer & Biodiversity
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In the local shop, next to major beer brands, you might find microbrews with crazy nameslike Wild Skunk Ale, Fiddlehead Fuel, or Mudsucker Stout, although I just made those up. Whilethe big-brands run TV ads starring sexy skiers or tough guys with trucks, their small competitorshave to scrabble for attention from the store shelf. That's because, much like a small shrubor fern beneath the tall trees in a forest, microbreweries live in the shadows of theirlarger corporate competitors.And, surprisingly, many species and businesses that eke out a living in the shadows of giantsemploy similar strategies to succeed in their respective dog-eat-dog worlds of intense competitionfor limited resources.The winners of this competition in the forest or beer business, as defin...
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In the local shop, next to major beer brands, you might find microbrews with crazy nameslike Wild Skunk Ale, Fiddlehead Fuel, or Mudsucker Stout, although I just made those up. Whilethe big-brands run TV ads starring sexy skiers or tough guys with trucks, their small competitorshave to scrabble for attention from the store shelf. That's because, much like a small shrubor fern beneath the tall trees in a forest, microbreweries live in the shadows of theirlarger corporate competitors.And, surprisingly, many species and businesses that eke out a living in the shadows of giantsemploy similar strategies to succeed in their respective dog-eat-dog worlds of intense competitionfor limited resources.The winners of this competition in the forest or beer business, as defin...
