How product design can change the world | Christiaan Maats | TEDxUniversityofGroningen
Christiaan Maats is a designer and entrepreneur who challenges the way we look at product design. Going beyond form and function he shows us how products ...
==========
Translator: Géraldine Géraldine Reviewer: Denise RQ I believe life is connected. I believe people are connected to their social and physical environment, and I believe mankind is connected to the planet; but our society has lost touch of this connection. We've built a society that thinks in straight lines: we buy things, we use things, we throw them out, period. We have companies that try to achieve maximum growth, maximum profit, maximum efficiency. Nature works slightly differently. In nature, when you use something and you throw it out, it rots, and it becomes a source of new life. It's a cyclical process. In nature, there is a dynamic balance of species that are intricately connected to each other, I believe our future is based on an integration of these two worlds, inte...
==========
Translator: Géraldine Géraldine Reviewer: Denise RQ I believe life is connected. I believe people are connected to their social and physical environment, and I believe mankind is connected to the planet; but our society has lost touch of this connection. We've built a society that thinks in straight lines: we buy things, we use things, we throw them out, period. We have companies that try to achieve maximum growth, maximum profit, maximum efficiency. Nature works slightly differently. In nature, when you use something and you throw it out, it rots, and it becomes a source of new life. It's a cyclical process. In nature, there is a dynamic balance of species that are intricately connected to each other, I believe our future is based on an integration of these two worlds, inte...
