How to use data to make a hit TV show | Sebastian Wernicke

Does collecting more data lead to better decision-making? Competitive, data-savvy companies like Amazon, Google and Netflix have learned that data analysis alone doesn't always produce optimum...

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Roy Price is a man that most of you have probably never heard about,even though he may have been responsiblefor 22 somewhat mediocre minutes of your life on April 19, 2013.He may have also been responsible for 22 very entertaining minutes,but not very many of you.And all of that goes back to a decisionthat Roy had to make about three years ago.So you see, Roy Price is a senior executive with Amazon Studios.That's the TV production company of Amazon.He's 47 years old, slim, spiky hair,describes himself on Twitter as "movies, TV, technology, tacos."And Roy Price has a very responsible job, because it's his responsibilityto pick the shows, the original content that Amazon is going to make.And of course that's a highly c...