In his talk, Carmine Gallo demonstrates how extraordinary leaders such as Steve Jobs, Bill Gates, and others communicate the vision and the value behind their service, product, or brand. ...
========== [MUSIC] Good afternoon. Thank you, thanks for inviting me. Today I want to help all of you sell your
ideas the Steve Jobs way. I'd like to call this the new rules of
persuasive presentations. Because I think too, a lot of you, these techniques will be new, or at least maybe
it's a new way of looking at an old problem, which is how do we sell our ideas
effectively? As graduate students at Stanford, you all
have ideas to share. You have ideas for new products, new
businesses, new methods, new ways of doing things, ideas that are gonna
change the world. Some people, are better than others at
telling their story. Steve Jobs, for example, is an
extraordinary storyteller. He's so exceptional, in fact, I wrote an
entire book on him. The Presentation...