The Secret to Creativity

Let your mind wander: Your next great idea might come when you least expect it. My Twitter: https://twitter.com/nessyhill | Instagram: https://www.instagram.com/nessyhill/ Subscribe to BrainCraft...

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So I need you to answer a question – you only have five seconds to respond and youcan have as many answers as you like… Ready?How many uses can you think of for this brick?This is an alternative uses test, they’re used to measure creative thinking and howflexible people are in approaching a task. Here’s one of the tests I prepared earlier…“Yeah, you could um, you could make very interesting cookie patterns, I guess?”“You could use it as you would a domino in a rube goldberg machine”“You could put it in a tin can and make a rattle out of it”Where creativity comes from has mystified us for centuries.Throughout history, we believed that creativity was rare and seen in a small elite: professionalpainters, poets, performers, and musicians. For a l...
The Secret to Creativity
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