This Little Device Tells You What's Really in the Food You Eat
May 23 -- We've all squeezed a fruit to see if it's ripe. What if you could gauge its exact calorie count and sugar and fat content while you were at it? A startup in Israel called Consumer...
========== This is the port district of Tel Aviv. It’s
a popular shopping area, and the perfect placeto meet up with Dror Sharon, a former member
of the Air Force, and now the founder of Consumer Physics.The company raised $2.7 million via
a huge Kickstarter campaign so that it couldproduce a device called the SCiO, which may
soon change the way we shop for groceries.When you think about it, how do you make your
selection today?Grab it and feel how firm it is.So it’s good, but you might want to have
some scientific backing to what you’re doing.Right.The SCiO replaces your grandmother’s squeeze
test - sorry, grandma - to tell you the bestcucumber or tomato to pick.In an instant,
it displays the food’s calorie, fat and sugar content.It’s the quickest way to
finding the p...